Our values are the principles that guide how we respect, understand and advise our members.
Respect for members : As a member of 1er.ca, you are assured of our respect. All of our advice and suggestions are intended to ensure that you make the best decision possible. Even though the 1er.ca experts may question some of your choices, we make sure that they’re doing so in your best interest. Our goal is to satisfy you and to allow you to make the best choices possible with all the facts available.
Transparency : As a member of 1er.ca, you are assured of the transparency of our experts. The quality of our expert service depends entirely on transparency and we constantly champion it.
Trust and integrity : As a member of 1er.ca, you are assured of a service that has integrity and is worthy of your trust. These two values are the basis of our business relationships.
Excellence and expertise : Our 1er.ca service ensures that you receive the best possible answers to all of your questions about the automotive industry. We will do everything we can to answer your questions skilfully and credibly
Innovation : We always listen to our members, and the 1er.ca team is constantly evolving to offer you the best service possible. We are always looking for new ways of doing things to respond to the needs of our clients. We have been evolving, thanks to you, for 27 years, and we will continue to do so as long as needs regarding automobiles exist.
